okay, so elGoog won’t give the government data on internet porn seekers to support COPA related initiatives, but they let their researchers do this kind of information gathering independently and share the results? i’m soooo confused…according to a bit from new scientist, elGoog scientists maryan kamvar and shumeet baluja analyzed mobile phone search queries to look at porn request patterns and then shared findings…but still zero interest in sending along data to the feds, hmm…we already know that elGoog is finding back doors to profit from porn…

…at any rate, great news for mobile porn entrepreneurs and paris hilton (remember her?)- according to kamvar and baluja, who analyzed over 1 million searches made through elGoog’s mobile search software, “they found that “adult” material constituted 20 per cent of the searches on cellphones, but only 5 per cent on PDAs. Just 8.5 per cent of searches on desktop computers are for adult material.”

…other sources examining their research add salient excerpts that build on this, “The researchers explained: The relatively high percentage of pornographic queries seen in wireless search may be attributed to several factors: Since wireless search is a newer concept than desktop search, it may indeed be following the same trend as with wired searches. The high percentage of pornographic queries may be on a declining curve; only a longitudinal study will verify this.’”

uh, what declining curve is that? slowing growth in mobile phone use? lack of interest in mobile broadband from major domestic carriers? please, spare me the promise of a porn-free world barry and sergio - and get real…apparently people see their cell phones as considerably more private outlets and you have gotta figure out how to place ads on mobile devices before you shrivel up and die on the vine in that channel…

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